ABOUT ME.
Who Am I?
I’m Brandi Whitaker and I’m a licensed Oregon and Washington principal/managing real estate broker working under the MORE Realty brokerage. This website is my tool to help people discover that they deserve more from their agent than the traditional transaction-based real estate approach.
If you are looking for a broker that offers a modern perspective and a more strategic path to buying and selling homes, please contact me, I would love to speak with you.
“AN INVESTMENT IN KNOWLEDGE PAYS THE BEST INTEREST.”
- BENJAMIN FRANKLIN
How I WOrk
Everyone is in possession of expert level knowledge when it comes to housing. Unless you're tripping around the country like George Clooney in "Up in the Air", you spend a lot of time in your home. You probably spend a lot of time in other people's homes, too. Not in a creepy way (hopefully) but we all hang out with friends, co-workers, and family and think about how much better our own places are or would be, am I right? And unless you were living under a rock the past decade or so, you've probably absorbed more information about housing and lending than you ever dreamed of wanting to know.
So if you're already a housing expert, why do you need a real estate agent when selling your home? The simple answer is that you want to sell your home as quickly and painlessly as possible while simultaneously making top dollar and dramatically reducing the chances for liability issues or other problems to pop up along the way. Okay, maybe that wasn't a simple answer, but that's the gist of it. You're your own housing expert. I'm your real estate expert and your ace in the hole.
The great thing about selling a home is that it's akin to working on a project management team. For this project, selling your home, you have the power to put together an incredible team of people that are all working for you.
If you've ever worked a successful project with a team leader that had great communication skills, a focused, driven work ethic, and a solid background in managing both processes and people, then you already know what it's like to work with someone like me. [casually flicks dust off shoulder]
Give me the opportunity to lead your team and we're sure to earn a gold-star, and a whole lot more. You can contact me via phone, text, or email. Also, check out my blog and sign up on this page to receive news and updates!
What's Up with the Name Dilithium?
If you've dived this deep into my website, you've learned that I'm a real estate broker, I have a good relationship with technology, and I think about real estate a little different from most agents. I'm very strategic and focused, but I'm also a bit of a geek. I decided that my website should hold a certain secret geekiness (just like me).
If you're a fan of Star Trek, you already know one of the reasons why my website is called Dilithium. Yes, this was the crystal that popped up frequently in the original series because of its rarity and necessity in powering warp drives. (I told you I was a geek.) I like that part of my profession is to seek out and help sell rare gems (homes) around the Portland area.
In reality, Dilithium is a molecule comprised of two covalently bonded Lithium atoms. This is why my website is Li2re. Li2 = Dilithium. re = real estate. Although if you want to get ultra-geeky, Re is also the symbol of the element Rhenium. Since Lithium and Rhenium are metals, (and assuming that Dilithium isn't in gaseous form) this makes Li2re an alloy!
Yes, that's definitely ultra-geeky, but I believe that everyone flies a geek flag. You might be an uber-history buff, know more about the inner workings of cars than any one human being that's not a mechanic should ever absorb, or own so much vinyl that you had to reinforce your foundation. Whatever geek flag you fly, fly it proud!
MORE ABOUT ME
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Before striking out as a real estate agent, I thought it important to learn everything I could about the real estate industry from the inside out. I have worked on a high volume, successful team that frequently closed 10-20 transactions a month and I have managed an office of 30+ brokers. I also managed a portfolio of high value clients in the mortgage and home equity industry for over 5 years.
This, along with the experiences I had with my family while growing up, has given me foundational knowledge that even some of the most seasoned real estate agents lack.
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I have had the opportunity to run several companies. My experiences with leading people, projects, marketing campaigns, and sales teams have been invaluable to launching a real estate career. In my roles, I have learned patience, leadership, dedication, and the absolute importance of clear, concise communication.
But most of all, my background in leadership positions has taught me that listening is always more important than talking.
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Earlier in my career, back around 2000, I began to see the benefit of new technology in the workplace. It began with using a CRM (the original ACT! database way back in the day) and convincing my sales teams of the usefulness of mapping software over relying solely on an Atlas. Today I like to keep an eye on everything from information security to the easiest ways for clients to digitally sign documents.
I have managed and successfully grown a software company, worked with SaaS products, and helped launch a IoT company selling GPS tracking software. I have also actively participated in numerous software roll-outs, trained hundreds of people on various programs, and tend to be the go-to person for all things technology-related. When used correctly, technology helps us communicate more effectively, gets us in to see a new home on the market faster, and can end up netting you more money on the sale of your home. Keeping up with technology is vital in modern day real estate!
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Every position I have ever filled has involved sales in one way or another. Some directly, some indirectly. I firmly believe that without a background in sales, it is very difficult to become a successful real estate agent. Much more often that not, there are two agents involved in each transaction. A sales background allows me to communicate more effectively with the finesse and patience needed to guide difficult transactions to fruition.
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I have a Bachelor's Degree in Science with coursework that ran the gamut from economics and technical writing to advanced genetics and ecology courses. Science taught me the value of effective questioning and I use those principles on a daily basis to guide me in my business. I approach real estate from a unique perspective that allows me to identify clear goals and devise a strategy to achieve them. This is the science of real estate!